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How to Give an Astrological Referral

How to Give an Astrological Referral

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Author: Alison Price   –   Updated: February 2025

How to Give an Astrological Referral

Introduction

In one of the Dirty Harry movies, Clint Eastwood famously said, “An expert knows when it’s time to call in the experts.” This principle applies directly to astrological referrals. As an astrologer, you can’t be all things to all people. Some clients will fall outside your area of expertise, comfort zone, or capacity. That’s when referring clients to other experts becomes a vital part of your professional practice.

astrological-referrals

What Is an Astrological Referral?

An astrological referral occurs when you suggest your client consult with someone else—either another astrologer or a practitioner in a related field—who may better meet their needs. Referrals are about ensuring your client gets the best support possible. To do this effectively you need to get a couple of things in place.

Know The Expert

Know the expert to whom you are referring your client. Ideally, you’ve worked with them before or are familiar with their reputation.

Maintain a Network

Maintain a network of professionals you trust in astrology and complementary disciplines.

When to Refer Your Clients

There are several scenarios in which referring your client is the right choice:

1. Physical Distance

If a client prefers a face-to-face consultation but lives too far away, you should refer them to a qualified astrologer in their area. Building a directory of local practitioners ensures you’re prepared for these situations.

2. Outside Your Expertise

No astrologer can specialize in every area. For instance:

  • You may focus on relationship or career astrology but not offer rectification or medical astrology.
  • Some astrologers specialize in niche fields such as financial astrology, health and wellness, or conception and children’s astrology.

Knowing your limits and strengths allows you to confidently guide clients to someone who can better serve them.

3. Uncomfortable Client Dynamics

Sometimes, a client’s energy or behavior may not resonate with you. Trust your instincts. If you feel you cannot connect with the person, referring them to someone else ensures their needs are still met.

4. Overloaded Schedule

If you’re fully booked for months and have upcoming commitments, such as conferences or vacations, it’s better to refer a client than to keep them waiting indefinitely.

Who Can Give Referrals?

Any astrologer, at any stage of their career, can—and sometimes should—give referrals. However, newer astrologers (practicing for less than 12 months) may not yet have a robust professional network or the confidence to refer.

How to Build your Referral Network

Ask your mentor or teacher for recommendations.

Engage with local astrology groups to identify trusted professionals.

Create a contact list of nearby astrologers and specialists, including:

  • Rectification and decumbiture experts
  • Psychologists or counselors
  • Numerologists
  • Hypnotherapists
  • Psychics or mediums

Steps to Give an Effective Referral

Referring a client is more than simply handing over a name and phone number.

To ensure a smooth process, follow these steps:

Step 1: Confirm Availability

Before sharing another expert’s contact information, reach out to that person. Briefly explain the client’s situation and ask if they can take on the referral. They may be unavailable, traveling, or not accepting new clients. If they cannot help, move down your list until you find someone who can.

Step 2: Share Contact Details

Once you’ve confirmed that the expert can see your client, provide the client with the expert’s email address and phone number. Encourage the client to make direct arrangements for an appointment.

Why This Approach Matters

If you simply give your client an expert’s contact details without first checking availability, the client may contact them only to be turned away. For clients in a vulnerable state, this rejection can feel deeply personal. By coordinating with the expert first, you ensure your client is warmly welcomed, fostering a positive experience for all parties involved.

My Referral List

Throughout my career, I’ve had the opportunity to refer clients to trusted professionals in astrology and related fields. While referrals don’t happen every week, it’s essential to have a reliable network to call upon when needed. 

Here are some examples of the referrals I commonly make:

1. Rectification Experts

When a client needs their birth time clarified, I refer them to a rectification expert. Once their chart is rectified, they often return to me for the actual astrology reading.

2. Numerologists

For clients seeking additional insights or complementary perspectives, I recommend a numerologist whose work I trust.

3. Psychological Trauma Specialists

For charts that reveal deep psychological trauma, I have a Scorpio astrologer in my network who specializes in handling these sensitive situations with care and expertise.

4. Mental Health Professionals

In rare cases where a client appears deeply troubled or at risk of harming themselves or others, I suggest they consult with a qualified psychologist and I have a local one whom I endorse.

Overarch

Give to Receive

Referring clients is not about losing business – it’s about prioritizing your client’s needs and ensuring they receive the best possible support. This approach not only builds trust and credibility, but also strengthens your professional relationships and reputation over time.

Be Ready

Referrals may not be an everyday occurrence, but as a practicing astrologer, you need to be prepared. Having a list of trusted experts at your fingertips ensures you can act swiftly and responsibly when the need arises.

They Return

Interestingly, I’ve found that many clients return to me after being referred. In these cases, the referral process enhances their overall experience and reinforces their trust in me as their astrologer. Ultimately, giving thoughtful referrals adds value to the service you provide, demonstrating your dedication to the client’s well-being and your commitment to ethical, professional practice.

Ask Yourself

  • Do you regularly refer your clients?
  • Do you have a curated list of trusted experts to whom you can refer?
  • Have you communicated your areas of expertise to other astrologers, so they know when to refer clients to you?

By mastering the art of astrological referrals, you’ll elevate your practice, support your clients more effectively, and foster a thriving professional network.

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Author Bio

Alison Price: Professional Astrologer

Alison helps you uncover your individual creativity and lead a fulfilling life using your own astrology. She shares her wisdom from the heart with a touch of humor. She offers Consultations for everyone and Coaching for Aspiring Astrologers.

If you’d like to get in touch with Alison, you can reach out to her via email at starzology@gmail.com.

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Your Astro Biz Session

Your Astro Biz Session

Your 30-Minute Astrology Business Chat Are you an astrologer looking to grow your astrology business, fine-tune your offerings, or get support with your education and process? You're in the right place. I know that running an astrology business can be just as...

New Moon in Pisces

New Moon in Pisces

As an astrologer, it’s always interesting with a group of planets in one sign. This happens in February 2025 with five planets in Pisces.

Astro Business End-of-Year Reflection

Astro Business End-of-Year Reflection

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Author: Alison Price   –   Published: December 2024

Astro Biz End of Year Reflection

As we come to the end of the year, I think it’s valuable to give an end-of-year reflection on how things went. This is not something I’ve always done, but in the recent years I certainly have. I also find that December can be quite a hectic month with Christmas, holiday social events and family commitments. I prefer to consider my end-of-year reflection in early December. This week I just want to share with you some ideas I have about looking back at 2024 to see how you and I did. The idea is not to beat yourself up about what went down, but rather to acknowledge the highs and lows which happened during the year.

End-ofYear Looking Back

Best Transit

During the course of a year, you will have many transits and of course the ones from the superior and outer planets are more significant, mainly because they linger longer. I like to consider which transit was the best one for me and by best, I mean the one that helped me get things done or brought me some further insights or changed my life in some way.

Jupiter 11th House

Jupiter is a great planet to pay attention to because in general it will spend one year in one of your houses. This does depend on how wide these houses are to start with, but this year I was fortunate to have Jupiter entering my 11th house. This happened back in March when it conjoined Uranus right at the beginning of my 11th house.

Interestingly, my 11th house is the largest one (coupled with its opposite, the 5th) with Placidus house cusps it is 43° wide. I don’t have any planets in my 11th house, but when transits come through, I pay attention. I was particularly interested when Uranus entered there at the tail end of 2023. Then when Jupiter ingressed, that was the actual time when I relaunched the publication of The Starzologer newsletter.

Groups

I am taking the 11th house to represent groups which it does. So from the Jupiter Uranus conjunction right at the beginning of my 11th house it occurred to me that my newsletter subscribers, that’s you {{ subscriber.first_name }}, are my group. Thus far, I’ve been able to publish this newsletter every Sunday and then I stepped up to the additional Thursday edition in August.

This does beg the question, “When Jupiter leaves my 11th house will I continue creating newsletters?” Well, I would hope so because it has allowed me to put into place and grow through the medium of newsletters.

Previously I had, as you know, taught basic astrology classes for over 15 years. At the end of last year, I felt I needed to change and my revitalized newsletter has become that change. It became my way of almost providing a mini lesson every week to my subscribers. The good thing about an e-mail list is that if people don’t want to read it, they simply unsubscribe. But if they do want to consume it and find value, they continue to read and interact with my astrology offerings.

This creates a tight community of attentive people rather than a massive bucket full of random folks who have no interest in astrology, or specifically the astrology I like. I have the North Node in my 3rd house, and I do believe that my destiny is to communicate and teach what I know. I’m not saying I know everything; I sadly don’t know everything about astrology, but I do have some experience and many fresh ideas that I like to share with anyone who is attracted.

Best New Moon

We usually get thirteen New Moons each year and a couple of solar eclipses thrown into the mix. On reflection, I like to see if I can find one New Moon that was more important than all the others. For me it was the solar eclipse on October 2nd as it conjoined my IC and therefore opposed my Midheaven. As we speak, we’re still working our way through the vibrant energies expressed at this solar eclipse and I’ll have more for you later next year about that.

Seasons of Life

Projects

I try to find and reflect upon creative projects which I worked on during that period.

Winter

The winter solar season contains the signs Capricorn. Aquarius. Pisces. As 2024 began, I was highly engrossed on search engine optimization (SEO) and attending to my blog. I spent the first couple of months dumping old articles from 2011 about New Moons from that year which nobody’s ever going to read again. I purged horoscopes written for 2018 that were clogging up my website and making the system slower. I did spend quite a bit of time purging the bulk of old stuff on my website to make the load times faster for you.

Spring

The solar spring season contains the signs of Aries, Taurus and Gemini. My 2024 spring project was actually relaunching this newsletter. Back then I called it The Starzologer and as you may know, we’ve renamed it to Starzlife, which I feels fits better. This took a huge amount of time and energy to get off the ground and to fully understand how to work my newsletter e-mail provider Kit. And to be honest, I’m still learning something new every day. I’m not really using the full features in this program and the learning curve is pretty steep to start with, so a lot of time and energy was poured into that.

Summer

The solar summer season includes the signs of Cancer, Leo and Virgo. I didn’t really have a main business summer project as I had multiple family commitments that popped up. 

This season I was fortunate to spend a period in Mexico with my youngest daughter. I also managed to get away for a break and presentation with some good friends nearby here on the Sunshine Coast in BC, Canada. And I also flew to Toronto for a week for my middle daughter’s second graduation. Additionally, I caught up with my other grown-up children who live there. Cool.

I’ve got to tell you, normally I don’t travel anywhere, but this summer it seemed to be non-stop. I was coming home, unpacking my suitcase, doing the laundry, repacking it and going back out and at the end of the summer season I was absolutely exhausted, but it was all great fun.

Autumn

Then we get into the autumn projects, which is really where we are still now at the moment. Autumn runs through Libra, Scorpio and Sagittarius these are the three signs which the Sun passes through during autumn.

If you are teaching astrology, autumn can be quite busy because you’ve got the back-to-school brigade coming through eager for new lessons. This year, because for the first time this decade I did not teach any classes, it wasn’t an issue for me.

Earlier in Autumn, I launched the paid version of this newsletter, which is with the one you’re reading now that comes out on a Thursday. So far so good. I spend many hours drafting, preparing, writing and researching the content of these newsletters. I do enjoy drawing all the images and diagrams that I pop into each of the editions. I’m using my bold flat colour palette and all the primary colours, red, yellow and blue, which I love.

People First

In life, you don’t spend as much time and energy with everyone you meet. Because you have limited time and energy every day, it’s important that those whom you do focus on are the significant people in your life. This often works itself out quite naturally, if you have children, you attend to them or if you have a partner, you focus to them as well. But some reflection may indicate that perhaps you are spending too much time with some people and not enough time with others.

Example

One instance for this would be if you have a friend who has become a habit to see every week. Perhaps you’re not getting anything from the relationship anymore, but you hang on. Here the value has passed, and it can become draining, or even toxic, on your precious time and energy. Reflection may help.

Ideas

I just want to go through a few of my ideas about making sure that you are sharing your life with the people you’re supposed to be sharing it with and not wasting time with those who do not matter as much.

You

You need to be number one on your priority list. In your chart, you are represented by your first house. If you can’t look after yourself, you can’t look after anybody else. It’s like when you’re in an aeroplane and the oxygen masks drop down and you need to put yours on first before you can turn and help the person in the seat next to you. I believe some time has to be taken on inner work for your mental (air), physical (earth), inspirational (fire) and emotional (water) sides of life. I’m not saying this is easy, but you could use your birth chart and the recent transits as a guide.

In Your Home

The next people you need to care about are those people who live under your roof, those who are in your home, who we see every single day. These are 4th house people, even if they’re not blood relatives. If you have a family, like your kids and your partner, you may have parents living with you or roommates or whoever, but those who live under the same roof you have a very close relationship with. Even in your end-of-year review, it’s a good idea to consider how your interactions are with these people, and maybe even, how can you improve these connections?

Close Family

The next people are your close family. In general, your family is shown through the 4th house. Family tends to be people who you have known since the day you were born, or since the day they were born. These are the people who probably live nearby who you possibly see now and again. For me, I have a daughter who lives 10km from me and I see her every weekend. We like to chat and keep in touch. I don’t know absolutely everything about her life, but we are very close. Every week I text and zoom with my other kids in Toronto, and my sister who lives in Johannesburg. We tend to natter and keep up with what’s going on.

Friends

Friends are shown in the 11th house. If you have a friend, you are fortunate indeed. If you can count your friends on one hand, again, you are fortunate. My definition of friends are anyone who’s seen you in your bare feet because they’ve been around a long time. They’re the ones you’ve been on a picnic with, you’ve had sleepovers with and you’ve seen them at their worst and at their best. These are your friends. Everyone else is an acquaintance.

Acquaintances

Let’s have a look at who are our acquaintances and they’re still 11th house people. To my mind, acquaintances are people who you maybe work with (sometimes they are 6th house people). You see them all the time, you know something about them, you know their name. This also includes, in my case, the doorman at my building, the woman at the local coffee shop who serves me all the time and even my hairdresser (sometimes). They are people whom I know and am on a nodding familiarity with. I know their name, but I really don’t know anything about them. These are 11th house acquaintances.

Clients

Where do your clients fit in? If you’re a practicing astrologer, you will have clients. Astrologically clients are shown through your 7th house of other people. A client is somebody whom you didn’t know by any connection until they approached you one day and said, “Can you do me a reading?” They may have come through via your friends, family or work colleagues, but you haven’t known them forever. Clients go from being someone whom you didn’t know, to someone you do know, as your customer. They are a different level of person, but still 7th house.

biz-end-of-yesr-reflection

Biz Finances

Income

Your business income is any money that you received from sales, sponsors, clients, customers or donations. Any income that you get through your astrology practice is business income and it is shown in the 11th house.

Expenditure

Your business expenditures are everything you have to pay for to be in business. If you’re an astrology practitioner this generally would be things like your website. E-mail, cellphone, stationery and office supplies. Any professional development training you may have taken like astrology conferences or courses, books, software etc. is business expenditure.

Profit/Loss

To calculate your business profit and loss you add up all your income, you minus all your expenditure and you get a number. If it is a positive number, you made of profit and if it is a negative number, you have made a business loss. Simple. On a side note, it seems the tax man is ok for you to have a loss for three years running, but after that, not.

Personal Finances

I’m not a personal finance expert. There are many out there.

One of the first books I read on this topic was Robert Kiyosaki’s, Rich Dad, Poor Dad which really boils personal finances down to – money in and money out. His take on personal finances is very simple.

Assets feed you and liabilities eat you.

Once you get your head around that concept, personal finances are much simpler.

Assets Feed You

Your assets feed you and bring money in. Assets are shown in your 2nd house, and they are things that bring in money, such as real estate, stocks and businesses. Astrologically we include income from a job, money in the bank, royalties, dividends, tips, bonuses and grants.

Liabilities Eat You

Your liabilities eat you and flow money out. Liabilities are shown in your 8th house and they drain money like mortgages, car loans, credit card debt and more. Astrologically we include anything you owe to banks or others.

Net Worth

I like to calculate my net worth at the end of each year it gives me one master number that tells me everything I need to know about each year.

Net worth = Assets – Liabilities

To find your net worth, you add up all your assets, then you add up all your liabilities, now minus the liabilities from the assets and you will get one number. That tells you your net worth.

Example:

Assets + $10000

Liabilities – $9000

Net worth = $1000

Personal Development

Reflect on how each planet may have contributed sto your business success this year.

Sun

The Sun, as a representation of your identity, may be considered in your personal development. Let’s face it, it’s not every year that we’re changing into something else. Many years are very often repeats of the year before and sometimes even decades can be repeats of the decade before, but any individual drive for personal development is likely to come through your Sun.

Moon

The Moon rules reflection and how convenient it is that we are doing an end-of-year reflection today. Consider another theme related to the Moon that of habits, which can be a good way to tap into lunar influences during the course of the year. You may have new habits that you want to develop. For myself it was walking 10,000 steps a day, eating whole foods or cutting out plastics in my home. Ongoing…

There may be some bad habits that you want to get rid of. One of the modern behaviours that comes to mind is this death scrolling on social media. If ever there was a habit that needed shifting, I think this might be it.

The point is that you can look to your Moon to see, and reflect, about how perchance your habits have changed during this year. Perhaps what you were doing as a knee jerk reaction back in January is not what you’re automatically doing now in December.

Mercury

In your end-of-year reflection, Mercury could suggest which books you’ve been reading or journals, you’ve been writing. More generally, it may show how much time you carved out to keep in touch with others.

Venus

Venus is likely to represent the things you’ve invested in this year. It could be both time and money and definitely any major purchases which you made. Clearly, Venus will also suggest your love life and marriage.

Mars

Mars is the action planet in your chart. It is likely show where you’ve actually got off the couch to go and do something. Back this year when Mars was stimulated by transit or progression, are the times when you were perhaps keener to compete or go for gold, in some area of your life.

Jupiter

In your end-of-year review, Jupiter will be the planet that shows where growth has occurred. The Greater Benefic indicates times when you had a vision, and when you raised your eyes to the horizon and speculated about what was over the mountains to wonder if dragons be there. It shows where you have ventured forth, taken the first step and struck out on new paths in your life.

Saturn

Our old friend Saturn, if triggered by transit or progression, can be the planet that stops you in your tracks to authentically stonewall you. If you have faced severe restrictions or hardships somehow this year, it is possible that the ringed planet Saturn was somehow involved.

Overview: Awareness

Astrology, chart reading and forecasting is all about awareness. Self-awareness can be supported by doing an end-of-year review. I mean, let’s face it, some years are just better than others. For myself, 2024 has had some challenges, but it contained some high points as well. I do think it’s important to finish up with one year before we start looking towards the next year, which we will do in a couple of weeks.

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Author Bio

Alison Price: Professional Astrologer

Alison helps you uncover your individual creativity and lead a fulfilling life using your own astrology. She shares her wisdom from the heart with a touch of humor. She offers Consultations for everyone and Coaching for Aspiring Astrologers.

If you’d like to get in touch with Alison, you can reach out to her via email at starzology@gmail.com.

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If you enjoyed this post, you may like some more astrology related articles from our blog.

 

Your Astro Biz Session

Your Astro Biz Session

Your 30-Minute Astrology Business Chat Are you an astrologer looking to grow your astrology business, fine-tune your offerings, or get support with your education and process? You're in the right place. I know that running an astrology business can be just as...

Astrology Business Branding

Astrology Business Branding

by

Author: Alison Price   –   Published: October 2024

Business Branding

Trending

Branding has become quite a popular trend recently. Your astrology brand is who you are and what you do in the astrology world. It is not your other social media streams or “friends”, it is only your astrology business. When you set up an astrology business, there are a few steps that will help you get going sooner and they can be taken in sequence. Your business brand will generally be shown by the Midheaven and the 10th house complex in your commercial start chart.

Business Name

Choose a good business name that says “astrology” in the name because it helps search engines like the mighty Google find you. Pick a business name which is easy to spell and say over the phone. Good examples of names for your astrology business are Newtown Astrology, Astrology by the River, or We Love Astrology. Avoid business names like “PDQ Industries” and “Audrey and Leslie PLC” because you can’t tell what the business is about just by the name.

Business Colour Palette

You will need to have some colour in your branding. This will ultimately go on your website, logo, favicon, banner, business cards, t-shirts, candles, cards and everything else you do for your business. You can get away with one color, or choose two colors, but at the most you will need three colors.

  • A main colour like red, blue or magenta.
  • A complimentary support colour like teal, yellow or pink.
  • An accent color like black, grey or white.
branding-colors

Your Logo

A logo is a symbol or a little image. Logos are always square. Your logo can be an immediate indication of your business and will be with you a long time. Your logo should be simple and in your chosen colour palette. Logos are you typically used on your business card, on your website favicon, on all your social media streams like TikTok, Facebook, LinkedIn, Instagram, X, or Pinterest, they all have a spot for your logo.

starzology-logo

Website and Online Presence

Once you have a business name, you could go on to the next part of building your business with an online presence. Get a self-hosted website with a domain name yourastrologybusiness.com.

Social Media

You could also set up a Facebook business page under your new business name, which is separate from your personal Facebook page. Additionally, you can create a Pinterest business account in your new name, because astrology is a highly visual medium. I always recommend taking your business name to all the channels a securing the name. If you don’t use it today you may wish to later. If you are happy with other social channels, by all means use them. Just keep your business social media channels to business. Don’t post about what you did last night because that juicy information goes on your personal page only.

Business Cards

Print business cards to give to everyone you meet if they ask.

Business Elections

Chart

When you finally decide to set up your astrology business there will be a start chart. This will be the birth chart for your business. If you just decide at your kitchen table you’re going to be working on charts, that’s one thing, but as soon as you start charging money and go professional, you will have a start chart for your astrology business.

Future Business Chart

Maybe you are aware that opening an astrology business is something you’d like to do in the next 12 months. Then certainly you have plenty of time to pick and choose a great start chart for your business. This is known as electional astrology where you are electing to do something in the future such as starting a business.

Existing Business Charts

All listed companies will have a start chart because they have an incorporation date and that would be the date and time for their birth charts. But for solopreneur one-woman-show astrology businesses it’s goes one of two ways:

  • Past: You started in the past doing chart readings.
  • Future: You decide that you are going to finish your training and hang up your shingle and start your astrology business, then you get to choose.

Been Doing Astrology for While

Let’s just look at the first scenario. Say you have been doing astrology on and off for 10 years, and now recently you’ve started charging money for doing charts, but you haven’t yet formed a business. Now you need that start chart and there is two ways you can do this.

  • You can go back to that very first day when you took your first dollar towards astrology, which is the indication of a professional business, and cast that chart.
  • Or you could decide that you are still working towards it and decide to have a launch party day, as it were and make an election chart for the business.

This launch party will be in the future to signify the official public launch of your astrology business.

Future Astrology Business

Your second option is if you are perhaps still working towards learning more about astrology, and let’s face it, who isn’t? We’re all learning as we go forward, but you may decide that in the next year you want to start an astrology business. Now you can choose a start chart for yourself through electional astrology.

Relaunch and Existing Business

Your third option will be that if you registered your astrology business sometime in the past, that date will be the start chart for your astrology business. So here you’ve got two options really. And, I’m going on a side note now, but bear with me.

Future Choice

Electional astrology is often used for marriage charts. You decide you’re going to get married next spring, and you pick a good day because you want Venus well placed or whatever it is. You decide and you have a marriage chart, and you go forward with that chart. However, if you come to astrology later in life and you’ve already been married for 25 years you could go back to the date from 25 years ago to the time when you said, “I do” and cast that wedding chart and that will be technically the chart for your marriage.

Retaking Vows

Now there is, of course, this modern thing of retaking your vows. This usually happens when marriages have been going a long time or they’ve hit a rocky patch and they’re trying to get back on track. The couple want to remake their vows to each other and reinforce the strength of their love. And then again you can then have a restart chart for that, so you wouldn’t just pick any old day to retake your vows and have a party. Now you’re going to choose carefully and elect a great day for your re-vow party and that would be then the chart moving forward.

So that’s just an example with weddings, but technically you can do with businesses as well.

Business Charts Examples

Not that I’m going into great detail regarding business electional charts here, but I just want to bring forward a pair of high profile business launches and the impact that one planet had on how they fared.

Facebook

Facebook went public with their initial public offering (IPO) at 11:30 AM on the 18th of May 2012 in New York. The launch chart has Venus retrograde. This is not a good position for money. I recall at the time that astrologers were saying that FB had not consulted and astrologer, otherwise they would never have launched on that particular day with Venus retrograde. But they did launch and of course Facebook is a massive company.

However. initial benefit from that launch was quoted as “a disappointment”. On the first day Facebook started at $34.41 and closed at $38.23. I have provided you with a link here to the Wikipedia article about it and how the financials didn’t rise to the expectation.

Facebook-ipo-chart

Twitter (X)

Twitter went public at 9:00 AM, November 7th, 2013, again on the New York Stock Exchange. Twitter’s start chart has Venus direct. Twitter exceeded expectations financially on the day of their launch. They opened at $26 and closed at $44.90. Even though at the time Twitter was a far smaller company than, Facebook was or is. The simple fact of having Venus direct made all the difference. I’ll also reference here the Wikipedia page discussing how their launch was. Exceeded expectations.

twitter-iso-chart

Venus

I’ve already mentioned. One planet. When referencing these two business charts on the habit gone into a deep dive, certainly, I’ll leave that to you. But the point is that when you are creating a business election, you do need to make sure not only that your 10th house is well supported with good planets. You also want to make sure that Venus is direct and not going to be going retrograde in the next 7 days.And additionally, you really want to make sure that the malefic switch are. Mars, Saturn and Pluto in general are not in prominent positions or on the 1st or in the 1st house. Of course, when you are doing elections, you can’t always have everything but. Venus is one of those planets that’s very important because it rules love and money. So it’s important for wedding elections and it’s important for business elections. Just something to keep in mind.

Decision Time

Option 1:

If you are happy with your existing company chart because your business was registered on a particular day in the past, go with that.

Option 2:

If you feel you want to do some rebranding or relaunch your business or go down a different route with what you’re doing, you could then have a restart chart.

Examples

My Starzology website was launched way back in 2003. When I launched my podcast, I had an election chart for that venture. And when I launched this Starzlife newsletter I had an election chart for this venture. It really, it is up to you.

Midheaven

In your business chart you will be looking to the Midheaven, and 10th house of the chart. Ideally you would choose your branding colours that reflect and support this business from:

  • The sign on the Midheaven.
  • Any 10th house planets.
  • Any planetary aspects to the Midheaven degree.

Sign Colors

Each of the zodiac signs pertains to certain colours and it all hangs off the colour wheel.

Primary Colours

In the colour spectrum, there are three primary colours, red, yellow and blue and astrologically these relate to the fire signs. Aries is red, Leo is yellow and Sagittarius is blue.

Secondary Colours

The three air signs, which are midway between each of the fire signs, are Gemini, Libra and Aquarius. They take the secondary colours which are orange, green and violet.

Tertiary Colours

In between each active sign there is a passive sign, either earth or water. They will take the tertiary colours from the colour wheel. Taurus is tangerine, Cancer is apricot, Virgo is chartreuse, or lime green. Scorpio is turquoise, Capricorn is purple, and Pisces is fuchsia or shocking pink.

zodiac-sign-colors

Planetary Colours

Planet Color

Another way to look at colour choices would be through planets which are prominent. Each planet has its own colour or collection of colours. Note: Here I’m just sharing my ideas with you, other astrologers could assign different colours to the planets. I’m not saying this is the final word on planetary colours it’s just the ones I use.

  • The Sun is yellow and gold.
  • The Moon is white and silver.
  • Mercury is green and paisley.
  • Venus is pink and lacey.
  • Mars is red.
  • Jupiter is royal blue.
  • Saturn is dark purple, grey or black and stripes.
  • Uranus is electric blue or turquoise and zig-zags.
  • Neptune is cyan or see green.
  • Pluto is maroon or dried blood red.
  • And once Chiron came along, I assigned it to taupe.
planet-colors

Planet Color Influence

When considering a business election chart, we’re looking at the Midheaven and the 10th house. After considering the sign on the Midheaven and its associated colours you can explore any planetary colours both as 10thhouse tenants and by Midheaven degree aspect.

Ask Yourself

  • Which planet is the Midheaven ruler and what is its colour?
  • Which planets tenant the 10th house and what are their colours? If the10th house is empty ignore this.
  • Which planets aspect the Midheaven (trines and sextiles are most helpful).

Computer Colours

And if you are getting very particular about your colour choices, do remember there are different ways of determining the names or numbers for different colours in use today.

RGB

On computer screens we use the RGB system which is red, green and blue combinations. The RGB triplets lets you know which combination of red, green and blue to use.

Hex

Hex colours are another way to specify computer colors. They follow a hex triplet notation following a # and have two numeric values each for red, green and blue. Example #970511.

Pantone

Pantone colours are specific colours that can be called for by their name or by their code. These are used in the graphic design, printing and the paint industry. Each year Pantone announces the Color of the Year which is keenly followed by fashionistas and design people.

Self-assessment

Here are some questions that you might like to ask yourself as you start to set up your brand-new astrology business.

  • What business name do you want?
  • Which colors do you want?
  • What type of astrology do you want to practice?
  • Who is your ideal customer?

Your Clients

Clients Starting Their Businesses

If you have clients who want to start or launch a business, and they come to you and say, “Hey, I want to open a widget business next June”. Once you’ve cast their election chart, you could then continue on to advise them on their colour choices for their business so that their selections are aligned astrologically to their business start chart. This extra step will add value to your business astrology consultations.

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Author Bio

Alison Price: Professional Astrologer

Alison helps you uncover your individual creativity and lead a fulfilling life using your own astrology. She shares her wisdom from the heart with a touch of humor. She offers Consultations for everyone and Coaching for Aspiring Astrologers.

If you’d like to get in touch with Alison, you can reach out to her via email at starzology@gmail.com.

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Janet Markham: Professional Astrologer and Teacher

Janet Markham: Professional Astrologer and Teacher

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Author: Alison Price   –   Published: September 2024

Janet Markham

Professional Astrologer and Teacher

This week I was delighted to get together for a fireside chat with my long-time friend and professional astrologer and teacher Janet Markham, from Toronto. Janet and I have known each other for over 15 years and have collaborated on a couple of astrology events in the past. Janet is highly educated astrologer with years of experience.

She has an MA from the University of Wales, Trinity Saint David in Cultural Astronomy and Astrology. Janet was one of the founding group of the Canadian Association for Astrological Education way back in 1993. Interesting enough, Janet and I are both from the same county in England, we are both Lassies from Lancashire (break into song here).

Classes

Basic and Speciality Astrology Classes

Janet teaches in person and online.

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  • Natal Chart Calculation & Celestial Mechanics: Astrology courses from beginner, intermediate and into advanced astrology techniques.
  • Manual Chart Calculation: Casting a chart without using a computer by using an ephemeris, tables of houses and log tables.
  • Chart Rectification: with charts that do not have a firm birth time or the birth time is suspect.
  • Vocational Astrology: This helps you find your way through career questions.
  • Astrology of Relationship: to do with. Finding your person, love and romance and what you bring to your relationships.
  • Counselling Skills for Astrologers: where you learn how to how to host a consultation, how to help your clients, what they can expect and what you need to do to make a great experience for your clients.
janet-markham

Contact Janet

If you reach out to Janet for some astrology guidance please let her know you found her through me.

Find out more about Janet here.

Email janet@janetmarkham.com

You can contact Janet at her blog at Janetmarkham.com. 

Astrologers in Business

Check out some more of our professional astrologer podcast episodes in this series related to your astrology business.

Author Bio

Alison Price: Professional Astrologer

Alison helps you uncover your individual creativity and lead a fulfilling life using your own astrology. She shares her wisdom from the heart with a touch of humor. She offers Consultations for everyone and Coaching for Aspiring Astrologers.

If you’d like to get in touch with Alison, you can reach out to her via email at starzology@gmail.com.

More Articles

If you enjoyed this post, you may like some more astrology related articles from our blog.

 

Your Astro Biz Session

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Your 30-Minute Astrology Business Chat Are you an astrologer looking to grow your astrology business, fine-tune your offerings, or get support with your education and process? You're in the right place. I know that running an astrology business can be just as...

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When to Go Professional as an Astrologer

When to Go Professional as an Astrologer

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The Best Time to Go Professional as an Astrologer

An astrology business usually blossoms when your natal Uranus (astrology) and your Midheaven (going public with a business) are stimulated. This can happens usually by transit, secondary progression or other forecast technique contact.

It can just be on the day you finally ‘get’ astrology, which usually occurs at a transit or progressed contact. If you know the exact day your life changed and started your astrological awakening, write it down in your notebook.

You can answer the following questions and gather the information in your notebook or astrology journal.

Your Uranus Transits

The years when transiting Uranus makes an exact Ptolemaic aspect to your Midheaven are important, but if you can get the dates of the transits three passes, that is very good.

  • When does transiting Uranus conjunct your Midheaven?
  • When does transiting Uranus sextile your Midheaven?
  • When does transiting Uranus square your Midheaven?
  • When does transiting Uranus trine your Midheaven?
  • When transiting Uranus conjoins two other points and planet in your chart it is a good indicator for starting to go pro.
  • When does transiting Uranus conjunct your Midheaven ruler?
  • When does transiting Uranus conjunct your natal Saturn?

Your Solar Return Chart

The year when your solar return Sun falls in the 10th or 6th house of your solar return chart.

  • Which upcoming year is your solar return Sun in the 6th house?
  • Which uncoming year is your solar return Sun in the 10th house?

Your Secondary Progressions

The years when your secondary progressed Moon conjoins your natal Midheaven and passes through your tenth house are good indicators for starting to go professional as an astrologer.

  • Progressed Moon conjunct natal Midheaven.
  • Your progressed New Moon (previous).
  • Your progressed New Moon (next).
  • When does your secondary progressed Uranus station direct?

Your Solar Arc Directions

In solar arc directions the year when your natal Uranus is stimulated by a conjunction from any of; the solar arc Sun, Mars, Jupiter, Midheaven, Ascendant or Midheaven ruler suggest a growing interest in going pro with astrology.

Find the dates when the following occur:

  • Solar arc directed Sun conjunct your natal Uranus.
  • Solar arc directed Mars conjunct your natal Uranus.
  • Solar arc directed Jupiter conjunct your natal Uranus.
  • Solar arc directed Midheaven conjunct your natal Uranus.
  • Solar arc directed Ascendant conjunct your natal Uranus.
  • Solar arc directed Midheaven ruler conjunct natal Uranus.

Planning a Two-Year Window with Mars

Mars is the planet of beginnings, pioneering action, expended effort and it shows where you are happy to burn energy. Mars rules the sign Aries the Ram, which it the first sign of the tropical zodiac, and is the traditional ruler of Scorpio the Scorpion. As the first planet further from the Sun than the Earth, Mars takes about two years to make one complete pass through the zodiac. Because of this orbital period Mars can be used to kick start events and courses of action in your life.

Transiting Mars: Timing is Everything

Having two years to do something may seem a long stretch but if you plan to start a micro-business it can offer a convenient time span. The trick is to begin what you want to do when Mars transits the planet in your chart that rules the activity you want to start.

  • When Mars contacts your Sun, Moon, Uranus, Ascendant or Midheaven directly it may be time.
  • Mars conjoining your natal Sun is good for doing what you want and getting to the heart of the matter.
  • As Mars approaches your natal Moon it suggests active, and not reactive, behavior and you can use this emotionally charged time appropriately for taking the plunge.
  • When Mars nears radix Uranus it can create a spark for astrology and this may be the ideal time to overcome inertia if you have been thinking about an astrology business but not actually done anything about it – yet.
  • If Mars crosses your birth ascendant your personality gets fired up and you display confidence.
  • The red planet crossing your Midheaven indicates it is time to act on your career by taking a stab at competing for the career you want and being in the competition for the glory.

Mars: Close Encounters of the Third Kind

If you are lucky enough to receive a Martian three contact transit (direct, retrograde, direct) to an important natal planet or your Ascendant or Midheaven, it shows the time is ripe to expend the effort required to get that particular project started. Sometimes a Mars transit passes by quietly. If you look ahead and get the important dates in the next two years it can show the best time to launch your astrology career.

The Mars Three Pass Transit

At the first direct transit you may initially be enamored by the idea and inspired. During the retrograde pass doubt can set in about the validity of the venture. Finally, on the last contact your plans should be steaming along and well under way.

 

Aspiring Astrologer Activity

Find the dates when transiting Mars makes these aspects:

  • Transiting Mars conjoins your Sun.
  • Transiting Mars conjoins your Moon.
  • Transiting Mars conjoins your Uranus.
  • Transiting Mars conjoins your Ascendant.
  • Transiting Mars conjoins your Midheaven.
when-to-go-professional-as-an-astrologer

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Author Bio

Alison Price: Astrology Coach

Alison wants to help you uncover your individual creativity and lead a fulfilling life using your own astrology. She shares her wisdom from the heart with a touch of humor.

Learn more about Alison’s journey.

If you’d like to get in touch with Alison, you can reach out to her via email at starzology@gmail.com.

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If you enjoyed this post, you may like some more astrology related articles from our blog.

 

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Join us for calm astrology themed fireside chats. We have conversations around transits, ingresses, retrogrades and lunations on the Starzology Astrology Podcast.